Tom Wengler is an expert digital marketer and investor with extensive experience in social media advertising for auto and powersports dealerships. He is the VP of Social Bot, a digital ad tech company that helps marketers deliver high-quality, low-cost Vehicle Description Page (VDP) traffic to in-market, local shoppers without any labor costs.

Tom's expertise in configuring Google Tag Manager inside of Google Analytics and using Facebook Ad Manager to deliver targeted ads to potential buyers has produced proven results for dealerships. He is skilled in collaborating with clients on their GA reporting metrics, allowing them to scale without adding staff or added labor costs.

With a focus on automation, Tom's tech automates the daily refresh and categorization of inventory on Facebook Ad Manager's Catalog and the refreshing of audience daily. It also intelligently manages the campaign budget with spend optimization and releases effective ads to reach local, in-market buyers at 50% less than Google AdWords.

Tom's extensive knowledge of digital marketing strategies is not limited to Franchise and Independent Dealers but extends to BHPH algo and Powersports dealerships. Marketing agencies and web/DMS companies can benefit from his expertise by white-labeling his tech.

In terms of education, Tom holds a Bachelor of Arts in English Language and Literature/Letters from Southern Illinois University, Carbondale.

Overall, Tom Wengler is a seasoned digital marketer and investor with extensive experience in delivering low-cost VDP traffic to dealerships through automated social media advertising.