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Tom Schnell
C-Suite Executive Leader ★ $60MM+ CRO ★ SaaS & Technology Services ★ Durable Goods (Consumer Electronics) ★ P&L Expert ★ Team Building ★ Strategic Rapid Growth Programs ★ Negotiations & Forecasting ★ Customer Success
Professional Background
Tom Schnell is a seasoned Chief Revenue Officer (CRO) with a remarkable portfolio exceeding $60 million in revenue, primarily positioned in the cloud infrastructure domain and owned by Summit Partners. He boasts an impressive background that spans over 25 years, with extensive expertise in driving revenue growth through strategic C-suite executive leadership across various sectors, including Software/SaaS, Technology Services, and Durable Goods—most notably in the consumer electronics landscape.
Schnell has an exceptional track record of overseeing strategic revenue initiatives on a global scale, managing teams of up to 20 direct reports and influencing over 150 team member leaders across core functional areas. His leadership has played a pivotal role in managing a portfolio of business that contributes to annual sales revenue figures reaching as high as $285 million. Tom's approach focuses heavily on cultivating a positive culture and enhancing customer experiences to drive revenue growth.
Skills and Expertise
An accomplished executive, Tom Schnell specializes in the hiring, training, supervising, and mentoring of Sales and Success teams. By motivating Sales Representatives and B2B customers to reach their full potential, he engages teams through best-in-class customer experiences, ultimately fueling momentum within his organization. His dedication to fostering a positive working environment is complemented by an excellent communication skill set that has translated into successful long-term client relationships and increased sales revenue.
Education and Achievements
Tom Schnell's academic foundation was cultivated at the University of North Texas, where he pursued a Master of Business Administration (MBA) and a Bachelor of Business Administration (BBA) with a concentration in Strategic Management and Marketing. His educational experience has undoubtedly contributed to his deep understanding of market dynamics and strategic initiatives.
Throughout his career, Schnell has been recognized with multiple awards and honors, underscoring his exceptional sales leadership achievements. Notably, he was named one of the Electronics Industry’s "Top 40 under 40" and is a two-time recipient of the prestigious "Alpine Electronics Representative Firm of the Year" award—testaments to his impact on the industry and his peers.
Career Path
Tom Schnell’s career trajectory is a testament to his diverse expertise and adaptability within the technology landscape. He has held several key positions that reflect both his leadership prowess and his commitment to strategic revenue generation.
Key Positions Held:
- Chief Revenue Officer (CRO) and Chief Customer Officer (CCO) at MacStadium, where he not only focused on revenue growth but also on enhancing customer experience through innovative strategies.
- Director of Sales at Hisense USA, where he made a remarkable impact by more than doubling sales revenue in a single year, transforming the business model from a traditional transaction-based approach to a dynamic program-based model, increasing sales revenue from $40 million to over $100 million.
- Advisory & Revenue/Sales Leadership roles at Excelsior Me, where his insights aided in shaping the organization's revenue strategies.
- Director of eCommerce consultant role at Electronic Express, where his strategic guidance propelled the online sales platform.
- Owner & President of Audio Video Marketing and Products, showcasing his entrepreneurial spirit and deep understanding of sales operations, alongside previous roles as Regional and District Sales Manager at Samsung Electronics, where he honed his skills in sales management, training, and channel management.
Notable Achievements
Schnell's career has been characterized by strategic foresight and an ability to adapt to changing market demands. His most notable achievements include:
- Marketing Leadership in Sales Growth: Implemented transformative initiatives that considerably uplifted sales figures, showcasing his ability to pivot business models to align with market needs effectively.
- Go-to-Market Strategy & Sales Strategy Development: Proficient in creating and executing strategies to launch new products and expand into new business lines effectively, including crafting the DMR channel entry for MacStadium, which played a significant role in evolving their service offerings from Infrastructure as a Service (IaaS) to Software as a Service (SaaS).
- Sales Leadership Recognition: With accolades such as the Electronics Industry "Top 40 under 40" and multiple wins of the Alpine Electronics Representative Firm of the Year Award, Tom's work has received notable recognition, affirming his status as a visionary leader within the field.
Conclusion
In summary, Tom Schnell's extensive career reveals him to be a dedicated leader with a wealth of experience driving significant revenue growth and fostering strong client relationships. His proactive approach to enhancing customer experiences and developing effective sales teams positions him as an invaluable asset in any organizational endeavor aimed at achieving superior performance and profitability. With a robust academic background, a proven history of successful strategic implementations, and a passion for leadership, Tom Schnell continuously seeks to elevate his teams and organization to new heights of success.
tags=[
Chief Revenue Officer
Cloud Infrastructure
Software/SaaS
Technology Services
Consumer Electronics
Sales Leadership
Strategic Management
Business Development
Revenue Growth
Customer Experience
Sales Team Mentoring
Go-to-Market Strategy
Sales Management
Electronics Industry
Strategic Leadership
P&L Management
Program-Based Business Model
Sales Revenue Growth
Cross-Functional Leadership
Client Relations
Sales Forecasting
Data Analytics
Location
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