Tom Cheesewright

Tom Cheesewright is a prominent applied futurist and business leader based in the Manchester area of the United Kingdom. He currently serves as the Chairman of Pomona Partners, a position he has held since February 2023.1

Professional Background

Cheesewright has an extensive career spanning over two decades, with a focus on futurism, technology, and marketing:

• Applied Futurist: Since December 2012, he has been working as an Applied Futurist, helping organizations and individuals anticipate and prepare for future trends.1

• Co-Founder and CMO: He co-founded and served as the Chief Marketing Officer for CANDDi (Campaign and Digital Intelligence Limited) from June 2009 to December 2012.1

• Consultant and Director: Cheesewright has held various consulting and directorial positions, including roles at IO Communications, Noiseworks, and And Digital.1

Education and Expertise

Cheesewright holds a BEng in Mechatronics from Lancaster University.1 His expertise lies in helping organizations deal with what he terms "High Frequency Change," a result of rapid global communication and technological advancements.1

Notable Achievements

• Author: He has written two books: "Future-Proof Your Business" and "High Frequency Change".3
• Conference Creator: Cheesewright founded the TMRW Conference, focusing on future business, communications, cities, and human development.3
• Media Presence: He is a frequent contributor to various media outlets, including BBC Breakfast, Channel 4's Sunday Brunch, and radio programs.4

Current Role

As Chairman of Pomona Partners, Cheesewright leads a talent agency that represents and develops experts, influencers, and personalities, with a particular focus on the North of England.2 The agency aims to provide a more streamlined and transparent experience for speakers and clients, while also supporting brands and marketers with experienced performers for their events and campaigns.2