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Josh Graham
Co-Founder & CMO at Airtime Rewards Ltd
Josh Graham is the Co-Founder and Chief Marketing Officer (CMO) of Airtime Rewards Ltd, a company he has been part of since its inception in August 2015. He is based in London, UK, and has a background in Business Management, having graduated from Lancaster University in 2012.
Professional Background
At Airtime Rewards, Graham plays a pivotal role in leading the company's marketing strategies and developing its innovative customer loyalty platform. The platform is designed to facilitate a seamless rewards experience for users, allowing them to earn rewards through transactions with various retail partners, including major names like Boots, Tesco, and Deliveroo. The program uniquely offers mobile airtime as a reward currency, making it accessible to users across different mobile networks.123
Before co-founding Airtime Rewards, Graham founded Samply in June 2014, which focuses on enhancing product sampling for FMCG brands by targeting specific consumer demographics and capturing feedback effectively. He has also held various roles in mobile marketing and client strategy management at companies such as 2ergo and One iota.13
Recognition
Recently, Graham and his co-founder, Adam Ward, received the Trailblazer in FinTech Award as part of The LDC Top 50 Most Ambitious Business Leaders for 2023, recognizing their contributions to the fintech space and their innovative approaches to customer loyalty solutions.23
Graham's work at Airtime Rewards reflects a commitment to leveraging data-driven marketing technologies to enhance customer engagement and loyalty in the mobile sector.