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Toby McAra
Head of Growth EMEA at MightyHive
Toby McAra is a seasoned Commercial Leader in the AdTech and MarTech industries, specializing in driving growth strategies for successful exits. With a rich educational background including a Diploma in Direct and Digital Marketing from the Institute of Direct Marketing, a BA in Politics from the University of Nottingham, and studies at Bedford School, Toby brings a wealth of knowledge to his roles.
Throughout his career, Toby McAra has held prominent positions in various organizations, including Head of Growth EMEA at MightyHive, Adviser/Commercial Director at ConversionWorks (now part of S4 Capital), Head of Google Analytics 360 for UK&I at Google, Managing Director EMEA & APAC at Adometry (acquired by Google), Director of Sales at Adobe Digital Marketing, and Business Development Manager at PricewaterhouseCoopers, amongst others.
