Timo Arnall

Timo Arnall is a multifaceted designer with an extensive background in interaction design, technology visualization, and creative direction. Currently a Designer at the Apple Design Team since March 2022, he has a rich professional history spanning design, research, and technology exploration.

Professional Background

Design and Entrepreneurship:

• Co-founded Playdeo, a company creating interactive TV games, from July 2016 to March 2022
• Co-founded Ottica, an interaction design agency, from November 2014 to December 2016
• Served as Creative Director at BERG, a product invention company in London, from April 2010 to August 2014

Academic and Research Experience

Research and Teaching:

• Completed a Ph.D. in Interaction Design at the Oslo School of Architecture and Design (2009-2014)
• Research fellow at AHO (Oslo School of Architecture)
• Visiting faculty at multiple institutions, including:
  • Copenhagen Institute of Interaction Design
  • Umeå University
  • Interaction Design Institute Ivrea

Notable Work and Contributions

Technology Visualization: Arnall is particularly known for his work in making invisible technologies visible. His Immaterials project explored how to reveal and communicate the hidden aspects of emerging technologies, especially focusing on:

• Radio Frequency Identification (RFID)
• Wireless and proximity interactions
• Machine vision

Recent Career Move: In 2022, Arnall was reportedly hired by Apple as part of their mixed reality push, bringing his expertise in interaction design and technology visualization to the company.12

Educational Background

• Ph.D., Interaction Design - Oslo School of Architecture and Design
• BA, Film & Television - University of the Arts London
• Foundation degree in Media - University of the Arts London

Arnall's work consistently emphasizes understanding and explaining complex technological interactions through design, film, and visual storytelling.