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Tiana Idoni-Koppel
Vice President at Fubo / Former Meta
Tiana Idoni-Koppel is a strategic marketer with extensive experience in developing and executing marketing strategies, particularly in the realm of audience engagement.1 She currently holds the position of Vice President/Head of Ad Sales Marketing at FuboTV, a sports-focused live TV streaming service.28
Professional Background
Tiana's role at FuboTV involves leading marketing initiatives for the company's advertising sales division. Her responsibilities include:
- Representing Fubo Ad Sales at industry events, such as the Association of National Advertisers' Masters of Marketing Conference2
- Hosting speaker series and leading conversations, as demonstrated by her involvement in FuboTV's Black History Month event5
- Overseeing team expansion and recruitment for the ad sales marketing department6
Expertise and Initiatives
Tiana's work at FuboTV encompasses various aspects of advertising and marketing in the streaming television industry:
- CTV Ad Campaigns: She has been involved in FuboTV's partnership with EDO to measure and attribute direct outcomes to Connected TV (CTV) ad campaigns8
- Content Programming: Tiana has promoted FuboTV's content offerings, including the Fall 2023 programming slate for the Maximum Effort Channel, a partnership with Ryan Reynolds7
Professional Interests
Tiana demonstrates a keen interest in:
- Women's empowerment and entrepreneurship in business3
- Diversity and inclusion initiatives, as evidenced by her involvement in Black History Month programming5
- Emerging technologies in advertising and marketing, such as V2X technology for community safety and efficiency4
Tiana Idoni-Koppel's LinkedIn profile showcases her as a dynamic professional in the streaming media and advertising industry, with a focus on strategic marketing and audience engagement at FuboTV.