Ted Dacko

CEO of Arbor Dakota Strategies

Ted Dacko is the CEO of Arbor Dakota Strategies, a consulting firm that helps early-stage tech companies grow their ideas into successful businesses.1 5 He has over 44 years of experience in executive-level management and leadership.3 6 Dacko's LinkedIn username is ted-dacko-0a13528.4

Experience and Achievements::

Dacko was the CEO of HealthMedia Inc., where he took the company from near failure to a $30 million annual SaaS business.3 In 2008, he sold HealthMedia to Johnson & Johnson, resulting in a high return on investment for investors.1 3
He utilizes concepts from Blue Ocean Strategy, Competitive Strategy, Solution Selling, Ten Faces of Innovation, and Positioning – The Battle for your Mind.3
In 2022, Dacko was named the Global Blue Ocean Leadership Award winner by the authors of Blue Ocean Strategy and Blue Ocean Shift.3 5
His deal with HealthMedia was featured in the book, Blue Ocean Shift, as an example of creating "uncontested market spaces" in the healthcare sector.2
Prior to HealthMedia, Dacko served as President and CEO at Centromine and Orion Micro Systems, and held VP positions at other early-stage companies.3
He built the Blue Ocean Student Entrepreneur Pitch Competition into a global competition with participation from over 60 countries.3

Current Activities::

Dacko is an independent consultant, mentor, and board member for tech companies.3
He serves on the board of Possibilities For Change and Sightline, and has served on the boards of other early-stage companies.3
He is an instructor at the University of Michigan in the Center for Entrepreneurship program and has authored a series of eBooks titled “From Passion To Profit”.3
In June 2023, Dacko was elected to HF Software Solutions’ board of directors.1
Arbor Dakota provides consulting services such as developing market messaging and lead generation strategies, sales presentations, financial reporting, and implementing Blue Ocean Strategy.5