Tawnya Lancaster

I drive integrated campaigns across marketing and sales channels and thought leadership that raises the profile of enterprises in the minds of influencers.

Tawnya Lancaster is a skilled marketing leader with a remarkable 25 years of experience in marketing strategies and brand development.

Her expertise lies in creating and executing innovative marketing programs that elevate brand recognition, drive revenue growth, enhance customer interactions, and boost product visibility.

With a proven track record, she excels in crafting and expanding global marketing initiatives through cohesive campaigns that support sales objectives, reinforce partnerships with influencers and media outlets, and captivate audiences with engaging content.

Tawnya's hands-on approach to projects has led to building and overseeing successful marketing teams and agency relationships on a global scale.

She is proficient in crafting corporate and product messaging strategies alongside visual frameworks to ensure a unified brand representation that resonates verbally and visually across various platforms.

Having extensive experience working with high-level executives, media, and analysts, Tawnya possesses strong connections with reputable firms such as Gartner, IDC, Forrester, Frost & Sullivan, and Ovum.