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Tali Krakowsky
Director, Design - Facebook Design Systems at Facebook
Tali Krakowsky is a highly accomplished professional in the field of design and brand experience. She currently holds the position of Senior Director of Design Foundations at Coinbase.5 Prior to this role, she was the Executive Creative Director and Partner at Prophet, where she helped clients create exceptional brand experiences.
Career Highlights
Experience Design Expertise:: Tali is known for her unique ability to understand the intricate relationship between physical space and various forms of human interaction.1 She is particularly fascinated with immersive experiences and has a background in narrative design.12
Founder of Apologue:: Before joining Prophet, Tali was the Founder and Creative Director at Apologue, an experience design studio.23 This entrepreneurial experience likely contributed to her expertise in creating innovative brand experiences.
Prophet Partnership:: As a Design Partner at Prophet, Tali brought her extensive experience in experience design to help clients develop and enhance their brand identities.3
Skills and Expertise
Tali is recognized for her skills in:
- Narrative design
- Experience design
- Brand identity development
- Motion design (as evidenced by her recruitment efforts for Coinbase)4
Public Speaking
Tali has been invited to speak at industry events, such as FITC, where she likely shared her insights on experience design and brand strategy.2
Current Role
While her LinkedIn profile may still list her as Executive Creative Director | Partner at Prophet, more recent information indicates that Tali Krakowsky Apel is now working at Coinbase as a Senior Director of Design Foundations.5 This transition showcases her versatility and continued growth in the design and technology sectors.