Steve Towarnicki

Steve Towarnicki is a seasoned shopper marketing and customer insights leader with a strong background in working with retailers and CPGs to develop strategic, customer-centric, data-driven insights.

With experience spanning various countries and industries, including grocery, fashion, general merchandise, and electronics, Steve has a deep understanding of different business verticals and cultures worldwide.

His expertise lies in utilizing customer data to understand consumer behavior and preferences, enabling retailers and brands to tailor their marketing strategies for maximum impact and customer engagement.

Steve's specialties include marketing, sales, strategic management, new business development, loyalty programs, consulting, targeted communications, brand management, market research, insights and analysis, training and development, and organizational change management.

He holds a Master of Business Administration and Bachelor of Commerce degrees from the University of Windsor.

Steve has held various leadership positions in renowned organizations such as Symphony Retailai, Dunnhumby, University of Windsor, Crayola, Pioneer Family Pools, and Fetch Rewards, Inc., where he has contributed significantly to enhancing customer engagement and driving business growth.