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Steve Shattuck
Corporate Director of Communications at Great Wolf Resorts, Inc.
Professional Background
Steve Shattuck is a highly experienced corporate communications professional with a strong background in marketing and community engagement. He is currently serving as the Corporate Director of Communications at Great Wolf Resorts, Inc., where he plays a pivotal role in overseeing the company's communications strategies and initiatives. With a deep understanding of strategic marketing and public relations, Steve has made significant contributions to the brand’s visibility and reputation in the highly competitive hospitality industry.
Before his current role at Great Wolf Resorts, Inc., Steve was the Marketing Director at the Wisconsin Dells Visitor & Convention Bureau. During his tenure there, he developed and implemented marketing strategies that significantly increased tourism and enhanced the overall visitor experience in the Wisconsin Dells area. His efforts not only boosted local businesses but also showcased the natural beauty and attractions of the region, establishing Wisconsin Dells as a premier travel destination.
Education and Achievements
Steve studied at the University of Wisconsin-Madison, where he gained a solid foundation in communication theories, marketing practices, and organizational management. This education has equipped him with the knowledge and skills necessary to adeptly navigate the complex landscape of corporate communications and marketing.
Throughout his career, Steve has been recognized for his ability to create impactful marketing campaigns and foster strong relationships with community members, local businesses, and stakeholders. His work at Great Wolf Resorts and previously at the Wisconsin Dells Visitor & Convention Bureau has been characterized by innovative approaches to promoting brand messages and enhancing customer engagement.
Achievements
Steve’s dedication to excellence in communications and marketing has not gone unnoticed. His leadership at Great Wolf Resorts has contributed to the organization’s successful branding efforts, leading to increased customer loyalty and industry recognition. By staying ahead of industry trends and leveraging best practices, he has been able to enhance the company’s market positioning and effectively communicate its value proposition to diverse audiences.
As a passionate advocate for the tourism industry, Steve continues to contribute to the conversation around destination marketing, corporate responsibility, and community development. He is always seeking to deepen his understanding of the industry, allowing him to innovate and inspire those around him in his efforts to promote growth and sustainability within the sectors he serves.
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Clay offers many advantages over other personal CRMs. Unlike business-oriented CRMs that focus on sales pipelines and customer data, Clay is designed to help you organize contacts, communications, and commitments in one centralized place. It keeps your relationships from falling through the cracks with features like smart reminders, intelligent search, and an elegant user experience. Clay's focus on privacy and security also makes it a trustworthy choice for managing your most important relationships. Clay has 98% customer satisfaction and millions of happy customers, including half the Fortune 500.
Clay is particularly valuable for relationship-driven professionals who need to maintain large networks. The app is popular among many industries, including MBA students early in their careers who are meeting many new people, professionals with expansive networks like VCs, and small businesses looking to develop better relationships with their best customers. Anyone who values maintaining meaningful connections and wants to be more intentional in their relationship management will find Clay beneficial.
Clay offers competitive pricing in the personal CRM market. Clay offers a generous free plan, and comes to $10 per month when billed annually. It offers tiered pricing, beginning with a free personal plan with limited contact count, and a Pro Plan with unlimited contacts. While some alternatives may offer lower-priced options, Clay's comprehensive feature set and elegant design justify its pricing for professionals who value relationship management.
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