Steve Lausch

Professional Background

Steve Lausch is an accomplished marketer who brings a wealth of experience in product marketing, communications, and strategic planning, with a particular focus on the automotive retail, CRM, and MarTech sectors. Currently serving as the Director of Product Marketing at OneCause, Steve has cultivated a career that harmonizes creativity with analytical rigor. His comprehensive portfolio demonstrates a proven track record of successfully delivering product evangelism and compelling marketing communication. Throughout his 17 years in various marketing capacities, he has continuously engaged in cross-departmental collaboration to foster individual and corporate success.

Steve's impressive role at OneCause underscores his dedication to enhancing product narratives, making him a key player in the organization. His ability to synthesize complex ideas into clear and actionable messages shines through in his every endeavor. Prior to his role at OneCause, Steve excelled as the Director of Product Marketing at Dominion Dealer Solutions, where he significantly contributed to the CRM division. His earlier experiences at Dominion Enterprises and Autobase, Inc. equipped him with a robust foundation in marketing, project management, and customer engagement.

Education and Achievements

Steve Lausch earned his Bachelor of Science (B.S.) degree in Biology, graduating Magna cum laude from Houghton College. His academic achievements reflect his commitment to excellence and a strong foundation in scientific principles, which he has leveraged throughout his marketing career. In addition to his formal education, Steve’s ongoing pursuit of knowledge and professional development has empowered him to stay at the forefront of industry trends and best practices.

His career is marked by multiple promotions and an evolving scope of responsibilities that demonstrate his ability to adapt and thrive in a dynamic business environment. As a former Director of Camping Operations at Camp Pinnacle, he showcased his versatility and leadership qualities, enriching his profile with unique skills beyond traditional marketing roles. Moreover, he has enjoyed fruitful tenures across various marketing and support roles, including positions ranging from Marketing Specialist to Customer Support Representative—all within Autobase, Inc.

Notable Skills and Attributes

Steve Lausch possesses a rare blend of creative thinking and detailed analytical skills that sets him apart as a product evangelist and marketing professional. His natural ability to create compelling narratives, whether through written, spoken, or visual media, enables him to connect deeply with audiences. Steve's approachability and keen listening skills make him a sought-after leader and collaborator who encourages open dialogue and innovative ideas.

Throughout his career, Steve has embraced the importance of teamwork and collaboration, believing that great results stem from well-planned, goal-oriented initiatives that cross departmental lines. His excitement for storytelling not only motivates his colleagues but also helps his clients and partners recognize the true value of the products and solutions he represents. Steve’s engagement style thrives especially through face-to-face interactions, where he excels at presenting ideas in ways that resonate and inspire action.

Beyond his professional achievements, Steve actively participates in community outreach and educational endeavors, having previously worked in secondary education at Lancaster County Christian School. This background adds another layer of depth to his communicative abilities, as he has firsthand experience nurturing and educating young minds. He is committed to continuous improvement and seeks to empower others through knowledge and collaboration.

Steve Lausch exemplifies the ideal intersection of creativity and strategy in marketing. His deep understanding of product dynamics, coupled with his gift for storytelling and communication, contributes significantly to his success in the field. As a thought leader and skilled marketer, he consistently seeks to impact both corporate and individual success stories through innovative strategies and a collaborative spirit.