Stephanie Purinton

Stephanie Purinton is a social media advertising professional who works as the Manager of Community Management at Ignite Social Media.12 She is based in the Detroit Metropolitan Area.4 Purinton has expertise in developing brand voice and content strategies for social media platforms. She emphasizes the importance of creating content that resonates with audiences and represents brands authentically.2 Purinton advocates for brands to have a stance on social issues, stating that "People today want brands that represent them as people".1 She has contributed to industry publications, sharing insights on topics such as establishing brand voice on social media and incorporating social justice into social media efforts.12

Key Insights from Stephanie Purinton

1. Brand Voice Development: Purinton stresses the importance of creating a consistent and authentic brand voice across social media platforms.2

2. Audience-Centric Approach: She emphasizes understanding the target audience and creating content that provides value to them.3

3. Social Justice in Social Media: Purinton encourages brands to incorporate social justice issues into their social media strategies, as consumers increasingly expect brands to take stands on important issues.1

4. Content Creation Strategies: She has shared strategies for creating engaging social media content, including the "Mindset in the Moment" approach used at Ignite Social Media.3

Stephanie Purinton's LinkedIn username is stephaniepurinton, as mentioned in the query.