Sriram Mohan is a well-established PhD candidate in Communication and Media, and Rackham Predoctoral Fellow at the University of Michigan, Ann Arbor, USA. Mohan's extensive background ranges from his accomplished academic accomplishments to his experience as a former Account Management Trainee at Saatchi & Saatchi. He holds a degree in Mass Media from the University of Mumbai, and a Masters in Media and Cultural Studies from the Tata Institute of Social Sciences, Mumbai, India.

Mohan's research interests center specifically on the sociocultural and industrial dimensions of media transformation and digitalization in the Global South, particularly in South Asia. With his expertise, coupled with serving as an associate editor of the peer-reviewed journal BioScope: South Asian Screen Studies and his co-authored book Global Digital Cultures: Perspectives from South Asia, Mohan has published in several renowned journals like Television & New Media, International Journal of Communication and International Journal of Cultural Studies.

Having worked with advertising agencies like Saatchi & Saatchi, and McCann Erickson, Mohan has gained experience in numerous fields, including his contributions as a former Events Associated at Hansa Marketing Services as well as other professional pursuits. Unsurprisingly, Mohan's background of experience provides a strong foundation for his research and achievements within the media industry.