Sriram Mohan, PhD

Qualitative Insights & Strategy at Kantar

Sriram Mohan, PhD, is a Senior Manager of Qualitative Research, focusing on Strategic Partnerships at Kantar.1 With over a decade of experience in the field, he specializes in designing and leading primary research, as well as writing for diverse audiences.1

Professional Background

Sriram Mohan's expertise lies in research and strategy. His role at Kantar involves:

Conducting qualitative research
Managing strategic partnerships
Applying his extensive experience in research design and leadership

Skills and Expertise

As a researcher and strategist, Sriram Mohan has developed a strong skill set that includes:

Designing primary research
Leading research initiatives
Writing for various audiences
Strategic thinking and analysis

It's worth noting that Sriram Mohan's professional profile demonstrates a commitment to leveraging research and strategy to drive insights and inform decision-making in his field.

Experience

Senior Manager, Qualitative Research (Strategic Partnerships) at Kantar (August 2023 - Present)

Manager, Qualitative Research (Client & Commercial Strategy) at Kantar (July 2022 - July 2023), Doctoral Researcher at University of Michigan (2017 - July 2022), Rackham Predoctoral Fellow at University of Michigan (2020 - 2021), Graduate Student Instructor at University of Michigan (2016 - 2021), Doctoral Student at University of Michigan (2015 - 2017), Web Manager at Tata Institute of Social Sciences (2014 - 2015), Associate Editor at YourStory Media (2010 - 2012), Project Manager at McCann Worldgroup (2010), Account Executive at Saatchi & Saatchi (2009), Events Associate at Hansa Marketing Services (May 2008 - June 2008), Research Associate at Ogilvy & Mather (February 2007 - March 2007), Account Management Trainee at Saatchi & Saatchi (December 2006 - January 2007)

Education

Doctor of Philosophy (Ph.D.) in Communication and Media + Science, Technology, and Society from University of Michigan, Master of Arts (M.A.) in Media and Cultural Studies from Tata Institute of Social Sciences, Bachelors of Mass Media in Advertising from University of Mumbai