Stefano Varasi

Stefano Varasi is an experienced professional with over 30 years of experience in various roles within the Enterprise Software Market, including Sales, Business Development, Marketing, Alliances, and Channel Management.

Currently serving as the Senior Sales Director EMEA at Oracle CX Marketing, Stefano excels in creating comprehensive Digital Marketing and Advertising Strategies to enhance Customer Experience Architecture and drive Digital Transformation across organizations of all sizes and industries.

With a strong background in digital marketing and advertising, Stefano has worked with a wide range of clients including leading companies in sectors such as Telco, Automotive, Finance, Retail, and Travel & Transportation, including names like Ferrari, Generali group, and Trenitalia.

Prior to his current role, Stefano held key positions at SAP Italy, where he spearheaded marketing awareness and demand generation initiatives, as well as maximizing Alliance Sales and Indirect sales revenue through strategic partnerships with over 100 local and international partners.

During his tenure at Oracle in the mid-'90s, Stefano focused on Field Marketing and Business Development for Oracle databases, expanding his experience in the tech industry.

Stefano's specialties include Marketing Strategy, Enterprise Software Sales, Management, Alliances, Complex negotiations, and EMEA market expertise. He is dedicated to fostering strong relationships with System Integrators and Channel partners to drive joint business plan activities.

Education-wise, Stefano studied at Università Degli Studi Di Milano, adding academic depth to his rich professional experience.

Stefano Varasi is known for his passion, energy, can-do attitude, strategic sales execution, teamwork, and bringing a positive and fun approach to his work.