Soren Halladay

Soren Halladay is the Chief Investment Officer at PEG Companies, a prominent real estate development firm known for its rapid growth along the Wasatch Front. He has been with the company for six years, where he plays a crucial role in overseeing and implementing the firm's overall investment strategy. PEG Companies primarily focuses on developing ground-up apartment and hotel projects in urban and suburban areas, while also engaging in various asset classes such as office, retail, industrial, and student housing.1

In addition to his professional responsibilities, Soren Halladay is a family-oriented individual. He is married and has five active children. His personal interests include sports like soccer and basketball, as well as reading children's literature.1