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Smisha Samra
VP, Escalent; Designing solutions to understand human behavior and get actionable insights
Smisha Samra is a Vice President at Escalent, a market research and brand experience company. She specializes in the Health & Life Sciences sector of the organization.12
In her role, Smisha leads client service and account management, providing strategic research support and delivering actionable insights to business clients.3 Her expertise includes concept testing, time studies, and market opportunity assessment.2
Areas of Focus
Health & Life Sciences:: Smisha is part of Escalent's Health & Life Sciences team, where she designs studies for clients facing various research challenges.4
Strategic Research:: With a passion for identifying insights, Smisha leverages her experience in strategic research to support clients in making informed business decisions.
Professional Background
Prior to her current position at Escalent, Smisha held a role at Grail Insights, which was acquired by Escalent in June 2021.6 This acquisition likely led to her current position at Escalent.
Location and Contact
Smisha Samra is based in Waterloo, Ontario, Canada.5 Her professional email address at Escalent is smisha.samra@escalent.co.1
As an experienced professional in the market research industry, Smisha Samra contributes to Escalent's mission of transforming data and insights into a profound understanding of what drives human beings and markets, working closely with clients to accelerate productivity and streamline processes.