Siobhan Way

Siobhan Way is an accomplished internal communications and marketing professional with a background in leading global communications initiatives and marketing programs within the fast-paced FinTech industry.

With over seven years of experience, Siobhan has successfully spearheaded internal communications strategies through significant mergers, fostering cultural alignment and collaboration during times of substantial organizational change.

Her expertise lies in crafting compelling content, orchestrating change and transformation communications, and managing impactful internal and external events. Siobhan is driven by the power of communications in influencing organizational culture, enabling leaders to motivate their teams, engaging in meaningful corporate social responsibility endeavors, and championing Diversity and Inclusion within internal dialogues.

Siobhan's notable achievements include organizing and overseeing highly successful national sales conferences, launching a global intranet post-merger with significant adoption rates, contributing significantly to colleague communications during acquisitions, establishing and leading engagement groups resulting in improved survey metrics, and delivering top-rated tone of voice training sessions.

Siobhan holds a Bachelor of Arts degree in History from Queen Mary, University of London.

Her professional experience includes roles such as Communications Manager - Media Operations at Dentsu Aegis Network, Communications Business Partner at Worldpay in various capacities, Channel Partner Manager, Zinc Associate, and Editorial Assistant at different organizations, showcasing her versatile skill set and extensive industry knowledge.