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Silvia Frigerio
Creating customer centric digital experiences for one of the most iconic shoe brands worldwide
Silvia Frigerio is a seasoned professional with over 10 years of experience in digital innovation within corporate websites & online shops, focusing on E-Commerce, User & Customer Experience, and Digital Innovation.
With a background in interpreting & translation from Austria, Silvia has honed her skills as a strategic and business-driven Team Leader, excelling in areas such as Onsite Performance, Content Management, Project Management, and Quality Assurance.
Having worked in international e-commerce companies, Silvia has a keen interest in implementing new ideas to meet the evolving needs and expectations of customers, making her a valuable asset in the ever-changing digital landscape.
Silvia Frigerio's professional journey includes roles such as Head of Frontend, UX & Content Europe at BIRKENSTOCK DIGITAL GMBH, Head of Customer Experience at BIRKENSTOCK DIGITAL GMBH, and Senior Shop Manager at mytheresa.com, showcasing her diverse skill set and leadership abilities.
With a solid educational foundation in Germanistik, Fremdsprachen und Dolmetschenschule from Karl-Franzens-Universität Graz and Interpreting and Communication from Libera Università di Lingue e Comunicazione IULM summa cum laude, Silvia combines linguistic prowess with technical affinity and a passion for driving digital innovation.
