Suggestions
Sheryl Soo
SVP, New Products and Head of Strategy at Zapier
Sheryl Soo is a highly experienced design leader, boasting a career that spans agency, business consultancy, and client-side roles working with major international brands and fast-growing startups.
With a background rooted in emerging technology and blending digital and physical experiences, Sheryl has evolved her expertise to focus on developing customer-centric SaaS solutions.
Her enduring passion lies in integrating experience design into effective business strategies, aiming to spearhead and execute successful ventures.
Sheryl has a track record of establishing top-tier UX Design and Research teams integral to driving business goals, alongside a penchant for mentoring and cultivating future design luminaries, thereby fostering talent and facilitating team growth.
