Sherina Ebrahim

Sherina Ebrahim is a Senior Partner at McKinsey & Company, with a distinguished career spanning nearly three decades. Here are some key points about her:

Career and Expertise

Sherina Ebrahim joined McKinsey & Company in 1995 and has since advised numerous North American clients across various industries, particularly in consumer goods and medical devices. Her expertise includes category and global strategies, sales force transformation, operational improvement, go-to-market strategies, enterprise agility, and organizational design and effectiveness.1 6

Client Work

Her work involves a range of significant projects, such as:

Identifying and implementing global revenue management opportunities and building sustainability capabilities for consumer packaged goods and medical device companies.
Developing comprehensive business transformation strategies, including refocusing marketing and sales efforts, and improving supply chain management and logistics.
Orchestrating global reorganizations to meet changing market needs.
Developing digital strategies for consumer health companies.
Helping companies expand globally into new markets.
Transforming sales force programs and optimizing trade funding approaches.
Designing growth strategies for struggling companies, including brand repositioning and product innovation.1

Leadership Roles

Sherina Ebrahim is a member of McKinsey's Shareholders Council, which functions as the firm’s global board of directors, setting strategic direction and policies. This council includes the managing partner and 30 senior partners elected by their peers to serve three-year terms.2

Agile Transformation

She has also been involved in discussions on agile transformation, emphasizing the structured and purpose-driven nature of agile practices. In a McKinsey podcast, she highlighted the importance of identifying areas where agile practices can create significant value and the need to align incentives with the company's mission and value creation.3