Sheri Lambert

Sheri Lambert is a professor of practice in marketing at the Fox School of Business at Temple University and the co-host of the "You Did What?!" marketing podcast.34 Here are some key details about her:

Professional Background

Academic Role:: Sheri Lambert is a respected authority on brand management, customer relationship management (CRM), marketing research, and digital marketing.1 She brings a unique blend of industry experience and academic expertise to her teaching.

Industry Experience:: Prior to academia, Lambert held senior leadership positions in marketing research, including roles at:

• Delta Air Lines
• Southwest Airlines
• IHG brands
• Ipsos (Global Head and Managing Director of the Travel & Leisure Sector)
• TNS (Managing Director of North America Transportation, Travel & Hospitality Sector)1

Podcast and Media Presence

Podcast Co-host:: Lambert co-hosts the "You Did What?!" marketing podcast, which discusses various marketing topics and trends.34

Other Media:: Her insights on branding and marketing have been cited in prominent publications like The New York Times, The Wall Street Journal, Forbes, and Bloomberg/Business Week.1

Academic Achievements

• Professor of Practice in Marketing at Temple University's Fox School of Business12
• Named one of the Top 50 Undergraduate Business Professors by Poets&Quants in 20211
• Recipient of the 2021 Andrisani-Frank Undergraduate Teaching Award from the Fox School1
• Founder of the Fox MSMR Industry Advisory Board (IAB)1

Education

• MBA in Marketing from the Stephen M. Ross School of Business, University of Michigan
• BSIE (Industrial Engineering) from Purdue University1

Sheri Lambert is known for her expertise in marketing, her engaging teaching style, and her ability to bridge the gap between academic theory and real-world practice in the field of marketing.