Shawn Koffler

Shawn Koffler is the Head of Innovation at Super-Pharm, a leading retail chain in Israel. He has a robust background in the retail and consumer packaged goods (CPG) sectors, having previously worked in marketing roles for major companies such as Unilever and Strauss Group. Koffler holds an MBA from IESE Business School in Barcelona and has lived in various countries, including Malawi, the USA, England, Spain, and Israel, where he has engaged in community service activities.

In his role at Super-Pharm, Koffler focuses on driving innovation within the company, leveraging his extensive experience in the industry to enhance the retail experience. Outside of work, he enjoys outdoor activities such as alpine climbing, free diving, skiing, and sailing, and values spending time with his family.123