Shabbir Akhtar

Shabbir Akhtar is a seasoned professional in the field of marketing and communication, currently serving as the Head of Marketing & Communication (AGM - Corporate Marketing & Technology Adoption) at Globsyn Group.1 With a unique blend of technical knowledge and storytelling skills, he positions himself as a content, creative, and communication strategist.16

Professional Background

Shabbir's career spans various aspects of marketing and communication:

• Creative Agency Experience: He is a seasoned veteran of creative agencies and an award-winning advertising and creative writer.2
• Technology Writing: Before focusing on brand storytelling, Shabbir wrote about technology.3
• Long-term Commitment: He has been with his current organization for over 12 years, demonstrating loyalty and growth within the company.4

Skills and Expertise

Shabbir's expertise encompasses:

• Content Strategy: He excels in developing and implementing content strategies for brands.
• Creative Writing: His background in advertising and creative writing contributes to his storytelling abilities.
• Technology Adoption: His role involves overseeing technology adoption within corporate marketing.
• Brand Management: He has experience in helping brands tell their stories effectively.3

Personal Attributes

• Passion: Shabbir is passionate about stewarding access, likely referring to his commitment to making information and technology accessible.2
• Military Background: He is a US Military Veteran, which may contribute to his leadership and strategic thinking skills.2

Online Presence

Shabbir maintains an active online presence:

• LinkedIn: His username is "strategian," reflecting his strategic approach to his profession.123
• Personal Website: He has a website (strategian.in) where he shares insights and case studies related to marketing and branding.56

Through his work and online presence, Shabbir Akhtar demonstrates a commitment to innovative marketing strategies, creative communication, and leveraging technology in the corporate world.