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Serge Pereira
Chairman, Unicon Holdings
Serge Pereira is the Chief Executive Officer and founder of Unicon Development, a diversified group operating in Africa with interests in construction, real estate, hospitality, and education.12
Background and Career
Serge Pereira is of African origin and studied in the United States.1 He founded Unicon Development out of a desire to improve educational opportunities in Africa, particularly by building modern, competitive universities.1 Under his leadership, Unicon has grown from a modest start to become one of the largest companies in Equatorial Guinea.1
Company Overview
Unicon Development, under Pereira's guidance, has evolved into a major player in several African countries:
- Focus Areas: The company primarily concentrates on educational projects and the construction of the new town of Oyala in Equatorial Guinea.1
- Quality Standards: Unicon positions itself as a high-quality builder, utilizing advanced systems like SAP and maintaining ISO certification.1
- Project Scope: The company is involved in large-scale projects, including a university in Congo designed to accommodate over 25,000 students.1
Leadership Approach
Pereira's leadership style and business philosophy are characterized by:
- Growth Strategy: He is shifting the company's construction approach to focus more on construction management, hiring large contractors to subdivide work for increased efficiency.1
- Financial Innovation: Recognizing the need for project financing in many African countries, Pereira is pursuing alliances with contractors who can bring various types of financing to projects.1
- Talent Development: Pereira credits the company's success to an excellent team of young, dedicated leaders who believe in the corporate mission.1
Personal Vision
Serge Pereira's vision extends beyond business success to include social impact:
- He is driven by a desire to create an educational system in Africa that rivals those in developed countries.1
- His frustration with the lack of updated and competitive universities in Africa was a key motivator in starting Unicon.1
Serge Pereira's LinkedIn profile confirms his role as Chairman of Unicon Holdings, further solidifying his position at the top of the company's leadership structure.2