Serena Leonard

Serena Star-Leonard is a prominent business owner and co-founder of Website Alchemy, based in Ruakaka, New Zealand. She specializes as a Business Coach and Website Trainer, focusing on empowering small business owners to establish and enhance their online presence. Her expertise encompasses website development, SEO strategies, and content marketing, aimed at helping clients effectively manage their digital platforms and achieve their business goals.13

In addition to her coaching role, Serena is a best-selling author, having published several books including How to Retire in 12 Months and How to Succeed in 12 Months. These works reflect her commitment to guiding individuals toward financial independence and personal fulfillment.23

Serena's approach to training is characterized by her patient and inspiring teaching style, where she simplifies complex technical concepts into manageable lessons. This method allows her clients to gain confidence in utilizing technology for their businesses.1 Beyond her professional pursuits, she is also noted for her humanitarian efforts and enjoys a balanced life that includes family time and personal adventures.1