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Seoyoung Kim
Team Lead User Research | Fashion E-commerce, Art Marketing & Culture
Seoyoung (Selena) Kim is a User Research Lead & Strategist with a background in art marketing and creative production, focusing on South Korea and Europe.
With over 9 years of experience in the global tech, fashion, and art industries, Seoyoung has a proven track record in shaping customer experiences based on research data and leading collaborative projects with cross-disciplinary experts in arts and culture.
She obtained a B.A. with Honours in Visual and Environmental Studies (Art, Film, and Visual Studies) from Harvard University.
Seoyoung Kim has held various roles in organizations such as Sketched, Zalando, Intersection Co., Control Group, and Naver, where she has contributed her expertise in user research, design strategy, and experience design.