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Selina Chang
Head of Data
Selina Chang is a seasoned professional with over 15 years of experience in digital/marketing technology and international B2C digital and data roles for brands like Levi Strauss and Nissan.
She excels in dynamic environments, specializing in building, scaling, and transforming world-class data analytics capabilities while focusing on regulatory compliance such as GDPR.
Her expertise includes setting data strategic vision, communication, data/digital governance, stakeholder engagement, global data management, leadership, collaborative cultures, data standardization, and operationalization.
Selina is known for driving data-driven decision-making that enhances customer loyalty and sustainable growth by promoting robust data governance and responsible data management.
She holds a Master's degree in International Marketing and a Bachelor's degree in Interior Design from the University of Technology Sydney, with a diverse professional background, including roles at various prominent organizations.
