Selin Hasegeli

Selin Hasegeli is a professional with significant experience in brand management and strategy. She is currently recognized as a Senior Brand Manager at Red Bull, where she has been instrumental in shaping the brand's marketing strategies. Previously, she held a similar role at PepsiCo, further enhancing her expertise in the beverage industry.

Background and Education

• Education: Selin Hasegeli graduated from Koç University, which is known for its strong business programs, contributing to her foundational knowledge in marketing and brand management.

Career Highlights

• Red Bull: As a Senior Brand Manager, she is responsible for developing and executing marketing initiatives that align with Red Bull's brand identity and goals.
• PepsiCo: Before her tenure at Red Bull, Selin worked at PepsiCo as a Manager of Strategy, where she focused on strategic planning and brand positioning.

Professional Skills

Selin possesses a robust skill set that includes:

• Brand strategy development
• Market analysis
• Cross-functional team leadership
• Campaign management

Her LinkedIn profile indicates a strong professional network, with over 500 connections, reflecting her active engagement in the industry and her commitment to professional growth .12