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    Selena Tan

    Digital Marketer

    Selena Tan

    Selena Tan is a Digital Sales Marketing professional at Maybank, the largest financial services group and leading banking group in Southeast Asia. Based in Kuala Lumpur, Malaysia, her LinkedIn username is selenatgl.1

    Professional Experience

    • Digital Sales Marketing, Maybank (June 2022 - Present)

      • Developing and implementing digital marketing campaigns aligned with the company's business goals
      • Conducting market research to identify customer needs and preferences
      • Creating engaging content for digital channels like social media, email newsletters, and blogs
      • Measuring and analyzing digital marketing campaign performance using web analytics tools1
    • Strategy & Performance Manager, ADA (September 2019 - May 2022)

      • ADA is a data and artificial intelligence company that designs and executes integrated digital, analytics, marketing, and eCommerce solutions1
    • Senior Digital Marketing Executive, RinggitPlus (February 2018 - September 2019)

      • RinggitPlus is Malaysia's leading financial comparison website
      • Acted as the single point of contact for digital marketing performances for credit card, personal loan and insurance verticals
      • Optimized campaigns and increased monthly paid leads by 7% with an average of 15% card approval within 6 months1
    • Campaign Manager, Mitosis APAC (April 2017 - February 2018)

      • Mitosis is a performance marketing agency that drives online sales
      • Managed client expectations and ensured smooth campaign execution within deadlines
      • Planned and controlled budgets for PPC campaigns1

    Education

    Selena Tan's educational background is not provided in the given search results.

    Highlights

    Aug 8 · reuters.com
    Who is Tan Su Shan, Singapore bank DBS's incoming CEO? - Reuters
    Who is Tan Su Shan, Singapore bank DBS's incoming CEO? - Reuters
    Adobe, Microsoft team up to share sales and marketing data

    Related Questions

    What are some of the digital marketing campaigns Selena Tan has led at Maybank?
    How did Selena Tan's role at ADA differ from her current position at Maybank?
    What specific strategies did Selena Tan use to increase monthly paid leads at RinggitPlus?
    Can you provide examples of the content Selena Tan creates for Maybank's digital channels?
    What trends and best practices in digital marketing is Selena Tan currently focusing on?
    Selena Tan
    Selena Tan, photo 1
    Selena Tan, photo 2
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    Location

    WP. Kuala Lumpur, Federal Territory of Kuala Lumpur, Malaysia