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Scott Zunic
Marketing Research, Customer Experience and Customer Advocacy
Scott Zunic is a seasoned professional in the field of Voice of Customer (VoC) and Customer Experience with over 25 years of experience.2 He currently holds the position of Director of Account Management for VOC - Banking and Financial Services at Concentrix, a global technology and services leader.35
Professional Background
Scott's expertise lies in leading Voice of Customer, Customer Experience, Marketing Research & Insights functions.2 His extensive experience spans across various leadership roles in these areas, making him a valuable asset in the field of customer-centric strategies.
Current Role and Responsibilities
At Concentrix, Scott focuses on the banking and financial services sector, where he likely plays a crucial role in helping clients improve their customer experience strategies. His work involves:
- Developing and implementing Voice of Customer programs
- Providing insights on customer experience improvement
- Managing accounts in the banking and financial services industry
Notable Contributions
Scott has been involved in high-profile projects, such as collaborating with Fifth Third Bank to redesign their VoC program. In a webinar, he shared insights on how to create differentiated experiences for wholesale banking and wealth management clients while working within budget constraints.1
Expertise and Thought Leadership
Scott is recognized for his ability to:
- Redesign VoC programs to deliver personalized services
- Leverage client feedback to improve customer experience
- Incorporate innovation in customer experience strategies, even with limited resources
His insights are valued in the industry, as evidenced by his participation in webinars and professional discussions about optimizing Voice of Customer programs.4
Scott Zunic's LinkedIn profile can be found under the username scott-zunic-2b5bb47, where more details about his professional journey and accomplishments may be available.2