Candice Seiger is an accomplished executive director and marketing professional with over a decade of experience in various industries, including hospitality, travel, and television. She holds a Bachelor of Science in Economics, Mathematics, and Business Management from the University of Puget Sound and a Master of Business Administration in Marketing, International Business from Duke University's Fuqua School of Business.

Seiger's most recent role was as Executive Director of AAA Strategy, Insights, and Experience at AAA National, a leading organization that provides roadside assistance, travel services, and insurance to over 60 million members in the US and Canada. Prior to that, she worked in corporate strategy and customer experience design at Hyatt Hotels Corporation and Carnival Corporation, respectively. She also held various positions at Luminosity Marketing, a research and insights consultancy based in Washington, DC.

Seiger is a former board member of American Public Television, a non-profit organization that produces and distributes educational programming to public television stations nationwide. She has a keen interest in exploring the intersection of technology and hospitality, particularly how data and innovation can enhance the guest experience.