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Scott Gould
Consultant and speaker on engagement
Scott Gould is a prominent speaker, consultant, and author specializing in the field of engagement. He is best known for his book The Shape of Engagement: The Art of Building Enduring Connections with Your Customers, Employees, and Communities, which explores the concept of engagement at a universal human level, focusing on how to foster deeper connections among various groups including employees, customers, and communities.13
Background and Experience
Before venturing into consultancy and speaking, Scott Gould served as a church minister. This experience provided him with valuable insights into engaging people on a deeper emotional level, particularly regarding beliefs and values.34 Over the years, he has also taken on roles such as event producer and creative director, which have further enriched his understanding of audience engagement.3
Engagement Philosophy
Gould's approach to engagement is structured around three types: Head, Hands, and Heart engagement. He emphasizes that effective engagement requires not only presenting ideas clearly but also connecting with the audience's existing interests and emotions.12 His work focuses on practical frameworks that help organizations enhance their engagement strategies, making them more relatable and impactful.23
Speaking and Consulting
As a speaker, Scott Gould is known for delivering energetic and insightful presentations at various conferences, often being rated among the top speakers at events.3 He consults with leaders and organizations globally to improve their engagement with stakeholders across different sectors.45 His LinkedIn profile indicates over 20 years of experience in this field, showcasing his expertise in fostering meaningful connections within diverse environments.56
Overall, Scott Gould's contributions to the field of engagement are significant, combining theoretical insights with practical applications to help organizations and individuals connect more deeply with their audiences.