Scott Brinker

Scott Brinker is the VP Platform Ecosystem at HubSpot, where he plays a pivotal role in shaping platform strategy and leading business programs for the global technology partner ecosystem.

Brinker co-founded and served as the CTO of ion interactive, a pioneering SaaS company known for its interactive content solutions used by prominent enterprises like Cisco, Dell, and Microsoft, ultimately acquired in 2017.

He is a thought leader in the marketing technology space, running the Chief Marketing Technologist blog chiefmartec.com since 2008, with over 50,000 readers, focusing on marketing, technology, and management intersections.

Notably, Brinker is the creator of the Marketing Technology Landscape, which tracks the industry's growth from a few hundred vendors to over 8,000, and the initiator of the MarTech conference, where he serves as the program chair, uniting senior marketing operations and technology professionals globally.

An accomplished author, Brinker penned the best-selling book 'Hacking Marketing,' and his co-authored work 'The Rise of the Chief Marketing Technologist' was published in the prestigious Harvard Business Review.

He holds a diverse educational background with an MBA from MIT Sloan School of Management, an SM in Computer Science from Harvard University, and a B.S. in Computer Science from Columbia University in the City of New York.

Brinker has held key roles in reputable organizations, including VP Platform Ecosystem at HubSpot, Program Chair at MarTech Conference, Editor at chiefmartec.com, Co-founder & CTO at ion interactive, Inc., CEO at CyberOps, Inc., and President at Galacticomm, Inc.