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Sarah Lim
Senior Manager, Global Product Marketing
Sarah Lim is an accomplished professional with a diverse educational background and extensive experience in the fields of marketing, product management, and analytics.
She holds a BSc in Hotel Administration with a minor in Real Estate, Magna Cum Laude, from Cornell University, and a BSc in Economics from the London School of Economics and Political Science.
Sarah currently serves as a Senior Manager in Global Product Marketing - Pricing at Booking.com, where she leverages her expertise in marketing strategies and product positioning.
Prior to her role at Booking.com, she held key positions at renowned companies such as Google and Expedia Group.
At Google, she excelled as an Industry Manager, showcasing her ability to drive business growth and develop innovative marketing solutions.
During her tenure at Expedia Group, Sarah contributed significantly in various roles including Partner Marketing Manager at Expedia Meta Search, Sr SEM Specialist at Hotels.com, and Traffic and Revenue Analyst at TripAdvisor.
Sarah's professional journey also includes valuable experiences gained from internships at Sentosa Leisure Group, Horwath HTL, and teaching assistantship at Cornell University.
Her expertise spans across product marketing, pricing strategies, search engine marketing, revenue analysis, and business development, making her a versatile professional in the competitive industry.
Sarah Lim's commitment to excellence and proven track record in delivering results highlights her as a valuable asset in the marketing and product management landscape.