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    Sarah Chin

    Entrepreneur, former communication agency head in China.

    Sarah Chin is a seasoned professional with extensive experience in brand communication and strategic planning in Mainland China, specifically Shanghai.

    She has a strong background in overseeing Golin operations and played a vital role in the post-integration of GolinMagic after Golin acquired Magic Group in China.

    Sarah has established herself as a key player with expertise in sectors such as Food & Nutrition and Destination, encompassing hospitality, travel, and commercial property.

    With over 15 years of service to notable brands like Unilever, Coca-Cola, AB InBev, Nippon Paint, Qatar Airways, and more, Sarah's strategic insights have proven invaluable in navigating China's competitive marketplace.

    She was a distinguished final judge for the 2013 Greater China Effie Awards and continues to serve on the Jury panel annually.

    Before joining Golin, Sarah showcased her editorial skills at GQ Magazine and holds a bachelor's degree in mass communications from Shih Hsin University in Taiwan. She furthered her education with an EMBA degree from Shanghai Fudan University, enhancing her strategic acumen for the Chinese market.