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Sam Connatty
VP, Head of Global PR at Capgemini
Professional Background
Sam Connatty is a seasoned Senior External Communications Specialist, boasting over twenty years of robust experience in the dynamic playground of public relations within prestigious London-based agencies. Currently, Sam is positioned as the VP and Head of Global PR at Capgemini, where he spearheads the Global PR programme and plays a pivotal role in shaping the organization's communication strategy. His journey has seen him transition from a successful PR consultant managing his own business to becoming an integral part of Capgemini, a leading consulting and technology services company.
Sam's extensive expertise encompasses a wide range of PR functionalities, including creative strategy execution and multi-channel program management. His relentless pursuit of excellence is reflected in his innovative approach to crafting integrated communication strategies that resonate with key business objectives such as reputation building and sales enablement. His mission-driven leadership style ignites engaging discussions and collaborations that empower cross-functional teams to achieve outstanding results.
Education and Achievements
Sam's academic foundation was laid at Bournemouth University, where he earned a BA Hons (2:1) in Communication. Seeking to augment his knowledge in digital landscape dynamics, he pursued an advanced Digital Marketing Course at the prestigious Columbia Business School, focusing on customer engagement and analytics—skills that have proven invaluable in his professional endeavors. Before this journey, Sam studied at Aylesbury High School, ensuring a strong educational background right from the beginning.
His career has been a testament to his leadership capabilities, having held various significant positions. Starting as a PR Manager at Capgemini, he climbed the ranks to assume the role of Global PR Lead, then transitioned to Director of Global Public Relations before ascending to his current position as VP, where he coordinates strategic input on content, digital advocacy, and the thought leadership strategy for the global brand.
Key Achievements
Sam Connatty has continually demonstrated an impressive track record in public relations, effectively managing reputations, executing crisis communications, and driving brand engagement across diverse audiences. Among his notable achievements:
- Successfully led the development and implementation of multi-layered PR programs that have markedly boosted Capgemini's market profile and reputation.
- Designed and executed compelling stories and creative content that foster engagement across channels, reinforcing Capgemini's positioning as a thought leader in the tech consulting space.
- Effectively managed a global PR team and a network of over 20 PR managers and key suppliers, cultivating a collaborative environment to maximize efficiency and creativity.
- Championed numerous initiatives focused on integrated marketing and corporate communications, supporting the needs and visibility of senior executives in various business operations.
In previous roles, including his tenure as an Associate Director at Grayling and an Account Manager at Text 100, Sam honed his skills in strategic counsel and crisis communication, proving his ability to navigate high-pressure situations while maintaining a focus on outcome-driven strategies. His initial foray into the PR field began with a position at Chiltern Radio, where he cultivated foundational skills in in-house PR and marketing.__
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