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Sally Hogshead
It's good to be better... but it's better to be different. Different is BETTER than better.
Sally Hogshead is a renowned expert in the science of fascination with a focus on individual personality traits and branding.
With a background in advertising and branding, Sally has created revolutionary assessments that indicate how the world perceives individuals rather than how they view the world.
She is a New York Times bestselling author, a Hall of Fame Speaker, and the CEO of How to Fascinate, a company that helps individuals unlock their inherent value.
Sally's expertise stems from extensive research involving over a million participants, allowing her to pinpoint how one's personality can captivate and influence others in a matter of seconds.
Having started her career in advertising at a young age, Sally quickly rose to prominence and was recognized for her exceptional creativity and strategic thinking.
She is a graduate of Duke University, where she studied Sociology with minors in Women's Studies, Marketing, and Film & Video.
Sally has held key positions in various esteemed organizations, including Careerbuilder.com, Crispin Porter + Bogusky, Robaire and Hogshead, The Martin Agency, Fallon McElligott Berlin, Fallon McElligott, and Wieden + Kennedy.
Today, Sally leverages her branding skills to empower individuals to enhance their worth and impact by embracing their true selves.
