Saidah Humairo

Saidah Humairo is a seasoned professional with over a decade of experience in digital media within both local and multinational settings. Starting as a Junior Media Strategist, Saidah transitioned into the digital marketing communication field, playing a pivotal role in a major tech event. Over the years, her expertise has grown extensively in digital media buying, strategy formulation, and collaborating with partners. She has successfully managed large single clients and multiple brand projects, demonstrating adeptness in handling qualitative and quantitative data, crafting consumer psychology-based strategies, and fostering partnerships. Saidah is deeply passionate about digital media and marketing, constantly exploring emerging media and technologies, while actively seeking learning opportunities and fostering brand relationships. Her skill set extends to thriving in individual and team projects, with prior experience in leading small teams of 4-5 individuals.