Sahil Sethi

Sahil Sethi is an experienced professional specializing in scaling SaaS companies beyond $500M+ ARR, with a proven track record from leading SaaS organizations like Betterup, Klaviyo, Qualtrics, and Microsoft.

With deep expertise in both product-led growth (PLG) and sales-led growth strategies, Sahil excels in merging both approaches seamlessly to drive revenue growth and market success.

He has contributed to major successful exits, including Klaviyo's IPO, Qualtrics' SAP acquisition and IPO, and Cloud Technology Partners' acquisition by HPE, showcasing his strategic leadership and business acumen.

Sahil's skills encompass rebranding products, enhancing demand generation, refining messaging, optimizing pricing strategies, developing effective sales strategies, delivering impactful keynotes, and conducting analyst briefings.

His results-driven approach has led to significant growth in pipeline, improved win rates, and increased adoption and usage metrics, underpinned by a strong focus on OKRs, ownership, and accountability for revenue targets.

Having worked across various market segments from micro SMB to enterprise, Sahil has experience in selling to both technical and non-technical buyers, demonstrating versatile communication and negotiation skills.

As a published author of the book 'Product Marketing Level Up,' Sahil aims to empower marketers in advancing their product marketing skills and careers, a bestseller on Amazon showcasing his thought leadership in the industry.

His leadership style blends radical candor and situational leadership, fostering high-performance, diverse teams through coaching, mentorship, and structured growth-oriented approaches, always driven by a bias towards action and a growth mindset.

With an engineering background complemented by a passion for storytelling, Sahil finds a unique balance between creativity and analytics in his marketing approach, bringing a fresh perspective to strategic marketing initiatives.

Sahil's educational background includes an MBA in Entrepreneurship and Marketing from The University of Chicago Booth School of Business, along with dual degrees in Biochemical Engineering and Biotechnology from the Indian Institute of Technology, Delhi, and a Bioengineering exchange program at INSA Lyon, showcasing his diverse academic interests and global exposure.

He has held key positions at reputable organizations like Freshworks, BetterUp, Klaviyo, Qualtrics, Microsoft, and McKinsey & Company, contributing his expertise in product marketing, GTM strategy, ecosystem development, and consulting across various industries.

Sahil's personal motto revolves around values such as love, faith, integrity, awareness, humility, and courage, reflecting his commitment to ethical and mindful living in both personal and professional spheres.