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    Ryan Hughes

    Professional profile

    Ryan Hughes is the Founder and Chief Marketing Officer (CMO) of GHOST, a lifestyle sports nutrition brand established in 2016. His journey in the fitness industry began with the founding of HughesFIT in 2010, which catered to a high-end clientele in New York City. Over the years, he has gained significant recognition as a sponsored athlete and spokesmodel for major brands like Glanbia and Gaspari Nutrition.13

    Education and Early Career

    Ryan Hughes graduated from West Chester University of Pennsylvania in 2010 with a degree in Business Management, focusing on management and marketing. Before fully immersing himself in the fitness sector, he worked as a Hardware/Software Analyst at SAP from 2009 to 2010.13

    Role at GHOST

    As CMO of GHOST, Ryan is known for his expertise in digital marketing, brand design, and social media strategy. He emphasizes authenticity and community engagement in brand development, which has been pivotal to GHOST's success.26 Under his leadership, GHOST has positioned itself as a unique player in the sports nutrition market, promoting a lifestyle rather than just products.47

    Personal Insights

    Ryan is also recognized for his engaging personality and strong presence on social media platforms, where he shares insights about fitness and nutrition. His approach combines professional experience with a passion for motivating others towards healthier lifestyles.35

    Highlights

    Oct 24 · usatoday.com
    Keurig Dr Pepper to purchase GHOST drink brand for nearly $1 billion
    Sep 30 · forbes.com
    How GHOST Built A Brand Where Authenticity Is Undefeated - Forbes

    Related Questions

    What inspired Ryan Hughes to transition from fitness to marketing?
    How did Ryan Hughes' experience as an IFBB Pro influence his marketing strategies at GHOST?
    What are some of Ryan Hughes' most notable achievements at GHOST?
    How did Ryan Hughes' background in business management shape his approach to founding GHOST?
    What challenges did Ryan Hughes face when starting GHOST, and how did he overcome them?
    Ryan Hughes
    Ryan Hughes, photo 1
    Ryan Hughes, photo 2
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    Experience

    GHOST

    Education

    West Chester University of Pennsylvania

    Location

    Greater Chicago Area