Rusty Shelton

Rusty Shelton, a successful entrepreneur, and keynote speaker is a bestselling author known for his thought leadership skills. At the young age of 23, Shelton spoke at Harvard about the then-changing world of PR and marketing. He is the co-author of two books, Authority Marketing and Mastering the New Media Landscape, both of which are regarded as valuable resources in the PR and marketing industry. As an active keynote speaker, he has spoken at various Fortune 1000 companies, SXSW Interactive, YPO, and EO, to name a few. Shelton is currently the Founder and Chairman at Zilker Media, Senior Marketing Strategist at Advantage Media Group, Publisher at Forbes Books, and partner at Catch Engine and Think Engine. His commentary on the changing world of PR and marketing has been featured in leading media outlets such as Forbes, Inc. Magazine, and Wharton. In addition, he is passionate about sports, coaches his children’s teams, plays golf, and is an avid Texas Longhorns fan.