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Rubert Marketing-as-a-Service
Delivers high quality leads, using deep insights, strong engagement and data-led decision making.
Rubert Rietkerk is an experienced Account Based Marketing professional specializing in helping companies generate better leads and increased profits through Marketing as a Service (MARKaaS).
Rietkerk excels at building strong relationships with key stakeholders, which results in high win rates and short sales cycles for businesses.
His approach involves utilizing advanced data intelligence platforms to gain deep insights into target accounts and stakeholders quickly and accurately.
He emphasizes the importance of online monitoring and reporting systems to continuously track key metrics and provide valuable data to support business decisions.
Rietkerk's expertise extends to creating engagement programs for the CIO/CDO community, guiding key stakeholders through the buyer journey from awareness to final decision.
He collaborates closely with Marketing and Sales departments to implement Account Based Marketing strategies effectively and optimize overall business operations.
Rietkerk holds a degree in Ir., Telematics from the University of Twente and has held positions such as Customer Marketing Manager at ServiceNow and Marketing & Business Development Director at MARKaaS.
