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Rowena Crabbe
Visiting Assistant Professor of Marketing at Virginia Tech - Pamplin College of Business
Rowena Crabbe is a dedicated professional with a strong background in sociology and marketing research.
She holds a Ph.D. in Sociology from the University of Illinois at Chicago and an M.S. in Business Administration with a specialization in Marketing Research from Virginia Tech.
Currently, Rowena is a Visiting Assistant Professor of Marketing at Virginia Tech's Pamplin College of Business, where she imparts her knowledge and expertise to students.
Her previous roles include Research Assistant at the University of Illinois at Chicago, Sr. Manager of Corporate Social Responsibility, Diversity & Inclusion at Nielsen, Associate Consultant at The Cambridge Group, Manager of Research & Analysis at The Nielsen Company, and Management Development Associate at The Nielsen Company.
Rowena Crabbe's diverse experience in academia and the corporate world equips her with valuable insights and skills to excel in marketing, research, analysis, and social responsibility roles.