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Ross Siegel
Accomplished executive with diverse experience in business development and digital media partnerships
Ross Siegel is a dedicated Business Development & Sales executive known for building profitable digital media ventures. With over 14 years of experience in the digital media landscape, Ross has excelled in working with intricate products and navigating emerging digital media sectors to establish successful partnerships and drive revenue and user growth.
Ross Siegel's career highlights include key roles that led to acquisitions by industry giants like Google, Oracle, and LinkedIn. His expertise lies in rapidly expanding revenue, user engagement, and growth through direct sales, partnerships, and enhancing organizational efficiency, particularly for growth-stage media and tech companies.
Specializing in various aspects of business development such as monetization, audience & publisher sales, strategic partnerships, and user engagement, Ross possesses a profound understanding of digital distribution, online brand marketing, content monetization, and partnership strategies. He is skilled in public speaking, negotiations, and analytical tasks, emphasizing attention to detail and organizational prowess.
Ross Siegel's educational background includes a Master's in Professional Studies (MPS) from NYU Tisch School of the Arts, an MBA from New York University's Leonard N. Stern School of Business, and a Bachelor's degree from Cornell University. His journey also includes studying at San Francisco University High School.
With a rich organizational history, Ross has held significant positions such as Senior Vice President at MediaLink, Vice President of Sales & Growth Strategy at MediaLink, Head of Digital Media Partnerships at Datalogix (acquired by Oracle), Vice President of Business Development & Partnerships at Pulse News (acquired by LinkedIn), and roles at major tech firms like Meebo (acquired by Google), Yahoo!, Fox Interactive Media, and Apple.