Rosa Almarza

Rosa Almarza is a seasoned business owner and consultant, currently leading Rosa Almarza Consulting, which she established in July 2017. Based in San Sebastián, Spain, she specializes in media and digital marketing, focusing on integral marketing strategies and digital transformation for businesses.12

In addition to her consulting work, Almarza serves as a lecturer in Integral Marketing and Digital Strategy at Deusto Business School, where she shares her expertise with students and professionals alike.23 Her background includes significant experience in various roles, notably spending 13 years at Procter & Gamble, where she honed her skills in programmatic media and digital marketing.5

Almarza's professional journey reflects a commitment to helping companies achieve their marketing objectives through innovative strategies and growth hacking techniques.34