Ron Gura

Ron Gura is the co-founder and CEO of Empathy, a company dedicated to assisting families in managing the complexities of loss. Under his leadership, Empathy combines technology with human support to address the emotional, legal, and logistical challenges that arise after the death of a loved one.13

Professional Background

Before founding Empathy in July 2020, Gura held several significant roles in the tech industry:

• Senior Vice President at WeWork (2016-2020): He established and led a global R&D center with a team of 250, focusing on developing tools and systems to enhance operational scalability.12

• Entrepreneur in Residence at Aleph VC (2014-2016): Gura worked with this early-stage venture capital fund, which focuses on supporting Israeli entrepreneurs.3

• Product Director and General Manager at eBay (2011-2014): He was responsible for eBay's Innovation and New Ventures group, leading efforts in business incubation.13

• Co-Founder & CEO of The Gifts Project (2009-2011): This social-commerce startup was acquired by eBay, leading to Gura's subsequent role there.3

Gura's educational background includes a B.A. in Business from Reichman University (IDC Herzliya), where he graduated cum laude from the Zell Entrepreneurship Program.3

Vision for Empathy

Empathy was founded with the mission to humanize the experience of grief, helping families navigate the logistical burdens that often accompany loss. Gura emphasizes the importance of integrating emotional support with practical solutions, aiming to alleviate the stress associated with estate management and bereavement.23