Rodrigo Álvarez Díaz

Rodrigo Á. graduated in Business Administration and Management from the University Carlos III de Madrid in 2013, and currently resides in central Madrid.

Passionate about Digital Marketing, Rodrigo is constantly exploring new consumer trends and excels in data analysis and interpretation.

His professional journey began with a marketing internship at Orange Spain, managing and coordinating various social media campaigns.

Transitioning to 3M as a Regional Marketing Junior Associate, Rodrigo delved deeper into online and offline sales channels, overseeing social media campaigns, generating reports using tools like Google Analytics and Data Studio, among other duties.

He continued to advance his career at Apple Spain, focusing on customer relationship management, long-term product forecasting, and ensuring a secure supply chain.

Currently thriving at Alsa as a SEM specialist & Digital Analyst, Rodrigo finds the dynamic and enriching environment at Alsa providing valuable insights and skills, working alongside a talented and humble team.

Rodrigo recently completed a master's program in Digital Marketing and Commercial Management at EUDE European Business School, and furthered his education at KSchool with a master's degree in Digital Analytics, aiming to expand his expertise in the field and network with industry professionals.

Not only is Rodrigo a SCRUM Manager, but he also aspires to continue growing within the digital business landscape, engaging in digital transformation projects, new technology development, including software.

Balancing his daily activities with music production, Rodrigo enjoys dedicating his free time to sports.