Rob Sanders
Rob Sanders is a seasoned digital marketing expert with a remarkable career spanning over two decades. His passion and proficiency in leveraging new technologies have significantly contributed to the success of numerous companies by boosting sales and profitability.
As the Chief Marketing Officer at Brains.com, Rob spearheads various critical functions such as product marketing, business planning, branding, advertising, and communications. He plays a pivotal role in a dedicated team that strives to fulfill Brain's vision of enabling individuals to invest in their future in an uncomplicated and engaging manner, tailored to their unique perspectives and interests.
Moreover, as the founder of RSO Consulting, Rob provides invaluable assistance to clients in enhancing their digital marketing strategies utilizing SEO, SEM, SMO, and Web Analytics. His expertise covers the entire spectrum of web analytics, from defining business objectives to formulating actionable strategies and transforming them into measurable Key Performance Indicators (KPIs).
Rob's academic background includes a Master of Business Administration in International Business from the University of San Francisco - Masagung Graduate School of Management, and a Bachelor's degree in Communications from the University of Central Florida.
Throughout his illustrious career, Rob has held key positions in esteemed organizations such as being a Course Instructor at Simplilearn, an Adjunct Professor at IÉSEG School of Management, a Chief Marketing Officer at Brains, an Adjunct Professor at the University of San Francisco, and a Google Marketing Platform Course Instructor at ASPE, Inc. He has also shared his expertise as a instructor in courses like 'PPC Intro' and 'SEO Fundamentals' at AcademyX Computer Training.
Before establishing RSO Consulting, Rob accumulated rich experience as a Senior Digital Marketing Manager at prominent companies such as Jarden Consumer Solutions and Charles Schwab, demonstrating his versatility and deep understanding of the digital marketing landscape.
Rob's professional journey includes notable roles like Online Marketing Producer at Gap Inc. Direct, Digital Marketing Manager at Sports Basement, Web Project Manager at Ford Motor Company, Online Marketing Director at The Sports Network, Online Producer at USA Today Online, and his early career involvement in intelligence, scouting, and infantry in the US Army.
Rob Sanders' extensive experience, strategic acumen, and commitment to excellence make him a highly sought-after digital marketing consultant and educator, well-equipped to drive optimal results for businesses seeking to thrive in the digital realm.
